What does the status of my campaign/ad set/ad mean?

Your campaign, ad set and ad can have various statuses.

Campaign

Status

Meaning

Paused

You have stopped the campaign

Scheduled

Campaign is waiting for the starting date

Completed

End date has passed

Budget spent

Set budget has been finished

Not delivering

No live ads

Active

At least on ad is live

Ad set

Status

Meaning

Paused

You have stopped the ad set

Campaign is inactive

Campaign has been stopped, is planned, has been completed or budget has run out

Not delivering

No live ads

Active

At least one ad is live

Ads

Status

Meaning

Paused

Ad has been stopped

Not approved

Rejected by moderator

Pending review

Waiting for moderator

Ad set is inactive

Ad set has been paused

Campaign is inactive

Campaign has been stopped, is planned, has been completed or budget has run out

Active

Live

 


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